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Puma 

Step back into the '80s
Case Study

March 2020 - June 2020

Platforms
Posts
13
Total reach
1M
Engagement
236K
Services
  • Advertiser Platform
  • Managed Service
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    Campaign Objective

    Eye-catching contents that engage young consumers and present Puma's brand new collection: Puma Rider Sneakers. 

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    Influencer Tasks

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    Present the new 80s style collection of Puma to potential costumers
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    Appear as brand ambassadors in case of Jazmin and Ton 
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    Radiate the retro style and feeling while using the product
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    Result

    The campaign's 7 TikTok videos generated more than 1M organic views and 190k engagement, while its 6 Instagram posts 46k likes.   

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    Deliverables

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    Present a variety of contents in form of videos and pictures
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    Involve Instagram, TikTok influencers as well as identify brand ambassadors
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    Use #puma in the discription

    Content Highlights

    @jazmin.hollosi_official

    @bankibeni

    @whisper_ton

    @nagyanette

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