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Schwarzkopf

Nature Box beauty
Case Studies

September 2018

Platforms
Posts
7
Total reach
146K
Engagement
5.1K
Services
  • Advertiser Platform
  • Managed Service
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    Campaign Objective

    Spread the message and importance of beauty positivity and have it associated with the new Beauty Box hair care products of Schwarzkopf. 

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    Influencer Tasks

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    Inspire followers to try the product as part of a healthy lifestyle that does not only include a healthy diet
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    Highlight the unique design on the visuals
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    Specify the natural ingredients of the product
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    Use the #beautypositivity and #natureboxbeauty hashtags
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    Result

    Successfully reached the target group of female users aged 18-25 and generated an engagement of 5.1K with only 7 contents.   

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    Deliverables

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    Educating users about the main characteristics, and natural ingredients of the product 
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    Involve the most authentic lifestyle, health and wellness influencers

    Content Highlights

    @czenekitti

    @healthga

    @bernadett_v

    @hrvthlili

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