Forbes Magazine

Forbes Life
Case Studies

January-November 2017

Platforms
Posts
9
Total reach
438.5K
Engagement
299.1K
Services
  • Advertiser Platform
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    Campaign Objective

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    Involve lifestyle influencers who can authentically represent the brand values.
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    Motivate followers to try out the new magazine and introduce an article to make the Forbes Life more attractive.
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    Influencer Tasks

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    Promote and boost Forbes Life
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    Share  a personal expression about the magazine
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    Use #FORBESHUNGARY hashtag
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    Create content in an average life situation
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    Result

    Successfully delivered the brand message in 2 months of the year to 438,600 users and generated more than 8,300 likes.

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    Deliverables

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    Raise awareness of the Forbes Life
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    Make buzz around the new magazine
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    Involve authentic lifestyle-focused influencers
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    Reach at least 400K users on Instagram

    Content Highlights

    @shinyandnew

    @zorapalkovics

    @szilvaglam

    @avianarahl

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